Celebrate International Women’s Day with JCPenney and Gabrielle Union

Today is International Women’s Day (IWD), a “global day celebrating the social, economic, cultural and political achievements of women.” This year’s national IWD theme, ‘Break the Bias,’ calls on us all to raise awareness about women’s equality and disrupt bias, discrimination and stereotypes in our communities, workplaces, schools, universities and beyond.

Female Founder Series – Launching Today with Guest Gabrielle Union

JCPenney is proud to have added 50+ women founded and/or women owned beauty brands to our assortment in 2021. In honor of IWD and Women’s History Month, we’re hosting livestream conversations with women founders of some of our favorite beauty brands.

Tune in today at 12 p.m. CST to hear from Flawless founder Gabrielle Union, and then every Tuesday throughout March. Learn more about the series here.

Proudly Strengthening our Inclusive Workplace

To mark this year’s IWD, members of JCPenney’s Women’s Initiative Networking Group of Success (WINGS) Business Resource Team (BRT) shared what #BreaktheBias means to them. They also joined thousands of others by striking the IWD pose in solidarity with women around the world.

JCPenney seeks to empower women of all ages, races and backgrounds to become leaders in our Company and communities. We invest in developing female talent, growing the reach of women entrepreneurs and creators and support nonprofit partners that help girls prepare for successful futures.

We’re proud to be a founding member of the Women’s Business Enterprise National Council (WBENC), the largest certifier of women-owned businesses (WBEs) in the U.S., as well as a member of the organization’s regional partner, Women’s Business Council – Southwest.

Additionally, we’ve been recognized for taking action to create an inclusive workplace. Recently, JCPenney has earned citations for supporting women in the workplace, including:

Thank you to our associates, customers and partners who are helping to #BreaktheBias today and every day!