Every body deserves great style and there are 100 million plus-size women who experience difficulty finding everything they need in terms of great fashion, quality and value. At JCPenney, we… [Continue Reading]
Category: Brands
JCPenney Elevates Big & Tall with Shaquille O’Neal Partnership
JCPenney today announced that NBA legend and television personality, Shaquille O’Neal (Shaq), will serve as the Company’s exclusive style ambassador for its men’s Big & Tall business, reinforcing the retailer’s… [Continue Reading]
TREND TALK: JCPenney Women’s Design Experts Break Down 2018 Spring Fashion Trends
Spring style at JCPenney boasts ruffles, smocking, lace-up details and more Spring has sprung at JCPenney and customers can now find the season’s must-have trends available for women of all… [Continue Reading]
JCPenney earns first-ever REPREVE® Champions of Sustainability award
Retailer partners with REPREVE to find new life for plastic bottles in eco-chic clothing As environmentally-conscious consumers seek more sustainable options in their apparel and home needs, JCPenney is providing… [Continue Reading]
JCPenney Redesigns Okie Dokie® with Playful, Modern Aesthetic & Stylish Details
Lifestyle brand to expand into coordinating nursery and gift items this summer. JCPenney has a strong history in developing private brands, particularly when it comes to kids and babies. Mom… [Continue Reading]
JCPenney expands active and fitness categories in 2018
From performance apparel to fitness equipment and accessories JCPenney offers an assortment of products for healthy living It’s the beginning of a new year and throngs of people are kicking… [Continue Reading]
JCPenney Helps Customers to “Find the One” Perfect Pant
Marketing campaign showcases newly updated pant and jean selection Finding “the one” pair of pants or jeans can be tough. There’s straight leg, bootcut, skinny, wide leg, boyfriend, flare, not to… [Continue Reading]