JCPenney Launches New Home Collection with The Novogratz

Design superstars The Novogratz and JCPenney have teamed up to launch the Back to Everything collection – an uplifting assortment of modern and functional furniture, lighting, wallpaper, bedding, and rugs. The collection celebrates the return to happier times exuded through bold prints and bright colors.

Inspiration Behind the Collection

“We love creating elevated yet accessible designs and have found the perfect partner in JCPenney to kick off a new line of exclusive bedding and rugs with a curated selection of our favorite decor and furniture,” said Robert and Cortney Novogratz. “Happiness starts at home, and this collection is about optimism and creating an inspiring sanctuary for ourselves until we can return to friends, date nights, school, and travel with enthusiasm.”

Combining Contemporary Style at Tremendous Value

This collection offers JCPenney customers a well-designed, inspiring option for their interiors at affordable prices. All of the bedding is 100% cotton, made with premiere quality textiles that include OEKO-TEX® and MADE IN GREEN® certifications.

“The launch of the Back to Everything collection at JCPenney offers the distinctive style that The Novogratz is known for at the value JCPenney customers expect,” said Kevin McGhee, vice president, divisional merchandise manager, home, JCPenney. “We’re proud to cultivate a well-rounded assortment of home goods that our customers will be excited to shop while taking steps to improve the sustainability of our offerings.”

Shop the Back to Everything collection by The Novogratz, available for a limited time at select JCPenney stores and on beginning Sept. 23.