Earlier this month, the JCPenney Home Office hosted its 11th consecutive back-to-school fashion show featuring models from Texas Scottish Rite Hospital for Children. The fashion show has become an annual… [Continue Reading]
Tag: back to school
Teen entrepreneurs and YouTube stars Brooklyn & Bailey host meet ups with fans inside JCPenney
Over 3,500 Brooklyn and Bailey McKnight fans flocked to select JCPenney stores in late July to meet the identical twin sisters and YouTube stars, who also serve as brand ambassadors… [Continue Reading]
Trend Talk: JCPenney Design Expert Highlights Top Back-to-School Trends
A new school year represents a fresh start for teens and kids to reinvent their personal style. At JCPenney, we have the top trends and styles they want – at… [Continue Reading]
JCPenney Ups Its Fashion Game by Talking Directly to Teens
Arizona Jean Co. has always been known for trend-right denim in a variety of washes, fits and sizes but for back to school, we wanted to up our game by… [Continue Reading]
Giving Back While Stocking Up
Back-to-school shopping is one of our busiest seasons at JCPenney and at the top of most shopping lists are school uniforms. At JCPenney, we consider ourselves a uniform headquarters with… [Continue Reading]