JCPenney Reopens 150 Additional Stores Across U.S. with Emphasis on Safety Precautions and Engaging Shopping Experiences

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We’re excited to announce that we’ve turned on the lights at 150 more stores in 27 states, continuing with our phased approach to reopening stores nationwide. If you’ve been counting, that brings us to 304 reopened stores after temporarily closing due to the Coronavirus (COVID-19) pandemic. Additionally, five stores are currently offering Contact-free curbside pickup only.

Jim DePaul, executive vice president of stores at JCPenney, said feedback has been overwhelmingly positive as we’ve reopened our doors with a focus on enhanced safety measures.

“We’ve now reopened a third of our stores and to do this, we’re operating differently and taking a strategic and consistent approach, keeping associate and customer safety as our top priority,” DePaul said. “We are excited to welcome back our loyal customers and dedicated associates, and we are so grateful to our associates for helping us navigate through this environment as we build on our long history and continue the JCPenney story.”

JCPenney continues to monitor CDC guidelines as well as state and local mandates to inform its practices, taking extra precautions and going above and beyond those recommendations.

So, what are we doing to keep everyone safe and promote a healthy work and shopping environment?

  • Personal Protective Equipment for associates is required, and we’re providing masks, gloves, and hand sanitizer.
  • We’ve staggered shift schedules to minimize associate contact, enhanced store cleaning with a focus on high-touch areas, and added Plexiglass shields at registers, while social distancing and safety signage are the new normal.
  • In addition to offering Contactless checkout from customers’ mobile devices via barcode, Contact-free curbside pickup is now available in all reopened stores.

We’re also offering designated shopping hours for our at-risk customers at all reopened stores on Wednesdays and Fridays from 11 a.m. to noon. At-risk customers include senior citizens, expectant mothers, and those with underlying health concerns.

To find a reopened store, visit jcp.com/findastore and search by zip code, city, or state. To check out several FAQs, hop over to Coronavirus (COVID-19) response landing page. To customers who are still patiently waiting for their store to reopen, don’t worry; by June 3, we’ll have nearly 500 stores reopened. While you wait, our flagship store, jcp.com, remains open to serve you.